Product News

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Current Release

The current version is 6.98.00. Download the release notes here

Enhanced Proofing Capabilities

We’re delighted to announce the official release of our enhanced Proofing tool which launched on February 13th. The new Proofing tool offers a robust and user-friendly solution to simplify the creative review and approval process for your agency.

And There’s More to Come

We’re committed to continuously improving our products, and Proofing is no exception. We’re looking to add Video proofing and HTML proofing capabilities in the near future.

See Proofing in Action
Want to see the new Proofing tool in action? Check out our video walkthrough.

Proofing makes it much easier to check and approve assets and documents, with features such as:

  • Enhanced Markup Capabilities: Color-coded markups for better organization
  • Flexible Note Placement: Add notes anywhere in a proof, including on different pages in a PDF or Word document
  • Improved Commenting Workflows: Clean UI, organized comments, and inline replies, along with edit and delete capabilities
  • Side-by-Side Document Comparison: Easily compare different versions of a document with highlighted differences
  • Downloadable Proofs: Download documents and images with markups and comments for offline review or archiving

Product Updates

We are happy to share the news about exciting updates on our product developments and a glimpse into our plans for the year ahead. We’re on a mission to ensure that Advantage remains not just a tool you use but a partner you trust to help drive your business forward.

AdvantagePay Approvals

Streamline your billing process with AdvantagePay Approvals. This upcoming feature will allow for direct payment approvals within Advantage, making it easier than ever to manage your agency’s finances. AdvantagePay Approvals is scheduled for release in March.

Enhanced Security & Authentication with Auth0

We’re upgrading our security infrastructure with Auth0, an enterprise-grade authentication and authorization platform. This integration will bring improved security features, streamlined user management, and a unified login experience across all Simpli.fi platforms. Client transition to Auth0 will begin in early Q2.

2025 Product Vision

We’re making fundamental changes to how we develop and deliver our products. You’ll see more frequent releases, earlier access to new features, and more opportunities to shape our products. We want to work closer than ever with our partners, sharing our progress, designs, and prototypes along the way.
 
Introducing the Future of Digital Media Management
The way agencies plan and buy media is evolving, and we’re building the tools to help you stay ahead. In 2025, we plan to launch a web-based media planning and buying solution tailored specifically for digital campaigns.
 
Here’s what you can expect:
 
  • A clean and modern workspace designed with user experience at the forefront
  • Seamless integration with the Simpli.fi DSP, making campaign reconciliation and roll-forward options simple and intuitive
  • Future support for major platforms like Google, Facebook, and Instagram, giving you a true omnichannel campaign management solution
 
We know digital campaigns are complex, and our goal is to make planning, executing, and optimizing them as straightforward as possible. This is just the beginning – we’re building the foundation for a tool that will grow with your needs.

Maximize Efficiencies, Decrease Risks & Increase Profits

Discover how today!

Request a Demo